Neal talking about big brands (I think last night on the Live from Talladega) and which were the most recognizable…think he mentioned Bama and Michigan. Just a couple years ago, I wouldn’t have said we had nearly the brand recognition that we do today. In fact, our brand has the name in it - so, super recognizable…lol. I would say we’re on par with the Georgia’s and Bama’s right now. Kiffin, Beard, BB Natty, powder blue, winning…